Stupid Slogan

I’ve been hearing the GMC slogan “It’s not more than you need, it’s just more than you’re used to.” for a long time now. Last night it finally struck me what it meant.

No, it really is more than I need. I don’t need a vehicle that’s 6½ feet wide, more than six feet tall, over eighteen feet long, weighs almost three tons and only gets 15 miles to the gallon. I don’t need to tow anything that weighs four tons behind my vehicle (a 19-foot sailboat is only half a ton), I don’t need Autoride because I’m not driving through uncharted mountain ranges, and I don’t need StabiliTrak because I can steer my own damn car, thank you. Many people who drive SUVs use them in suburban settings, for carting groceries around. A regular car will happily hold a parent and a couple of kids for going to soccer practice, even if the kids have to bring their own soccer ball.

So yeah, it is more than I need. Fuck you, GMC.

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